Sustainability Journey Program: Certified Dealers Committing To Real Impact
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Discover pioneering tyre dealers committed to sustainability, in terms of Environmental, Social and Governance (ESG) impact and operational excellence.
Each point of sale is independently certified by TÜV SÜD, ensuring transparency, credibility, and trust across the value chain.
Each point of sale is independently certified by TÜV SÜD, ensuring transparency, credibility, and trust across the value chain.
How to Identify Certified Dealers
Look for the distinctive Sustainability Journey badge - displayed both in-store and online on Pirelli’s website. This badge signifies compliance with rigorous international ESG (Environmental, Social, and Governance) standards certified by TÜV SÜD.
Why choose a Certified Dealer?
01
Efficient and committed service
Experience high-quality, efficient service backed by resource optimization and a strong commitment—aligned with outstanding HSE (Health Safety and Environment) protocols.
02
Sustainability-Expert Retailers
Rely on dealers who are trained and informed, integrating sustainability priorities into their operations and daily activities.
03
Confidence towards Certified Excellence
Choose retailers who follow the way in sustainable practices, meeting evolving regulations and industry trends with certified credibility.
Certification that matters
A journey to improve Sustainability
To achieve the Certification, sustainability-conscious dealers will have to::
- Complete a comprehensive Environmental, Social and Governance (ESG) assessment
- Commit towards continuous improvement
- Follow specialized training
- Pass a third-party certification audit by TÜV SÜD
The Certification
The purpose of the certification path is to achieve the qualification of “Sustainability Journey Certified Partner”, which identify dealers committed to more sustainable and responsible practices according to ESG (Environmental, Social, and Governance) criteria. Through this Third-Party certification (by TÜV SÜD), Pirelli supports dealers committed to generating a positive impact across the entire value chain, in line with the evolving needs of consumers.
